Featured Session Luncheon: Reaffirming the Public Trust in Higher Education

  • Tuesday, August 01
  • 12:00 PM - 01:30 PM
  • Minneapolis Conv Ctr
  • 101
  • CM


Joy Brathwaite

Vice President for Finance and CFO

Minneapolis College of Art and Design

Minneapolis, Minnesota

J. Cliff Johnson

Practice Leader

National Journal Leadership Council

Washington, District of Columbia

Matt Salmon

Vice President for Government Affairs, ASU, former Congressman (Arizona-5th District)

Arizona State University

Tempe, Arizona


Higher education has long been heralded as the best pathway to employment, but as costs continue to rise and stories persist about graduates who struggle to find work, some have begun to wonder: how do we communicate the value of postsecondary education? In this discussion, panelists will discuss what lawmakers hear from voters about higher education, college costs, and student debt – and how policymakers are responding. Business officers often rely on the numbers to tell their stories, but in turbulent times what else should they consider as they answer questions from the public and government officials about the value of higher education – and its costs?